Empower Field at Mile High

October 8, 2019

The Stadium Managers Association promote responsible drinking and positive fan behavior at Broncos Stadium. The Broncos Stadium Fan Code of Conduct and the details of the alcohol management plan that appear below ensure that fans have a safe and fun experience.

  • SMA
  • NFL


Age to Check ID:   All
Max Alcohol Drinks:   2/person/possession
Maximum Cup Size:   20 oz
Bottles:   Sold with caps off
Cans:   No
Liquor Sold:   Yes


Concession Stands:   End of the 3rd Quarter
Hawkers:   End of the 3rd Quarter
Clubs/Suites:   1 Hour After Game Ends
Night Games:   Start of the 3rd Quarter
Continuing in 2015, the four teams from the AFC West will compete to encourage football fans to use or be the designated driver. The AFC West Designated Driver Challenge is generating competition and excitement around the designated driver program. For every fan who makes the pledge to be a designated driver at Sports Authority Field at Mile High, during regular season home games, the Broncos will score a touchdown and earn six points in the Challenge. There are 8 locations of the designated driver program at Sports Authority Field at Mile High. Fans who pledge to be designated drivers receive a complimentary soft drink or O’Doul’s non-alcoholic brew and a chance to be selected as the Designated Driver for the Game. Designated Drivers for the Game are recognized on the stadium video board and receive a $100 gift card for the Broncos team store. At the end of the regular season, one winner – the Designated Driver for the Season – will be selected and receive a $1,000 gift certificate to the Broncos team store. Since the 2010 Broncos season, one of the designated-driver locations at Sports Authority Field at Mile High has been staffed by Colorado State Patrol Officers.
2016 Denver Broncos Total:     2015 League Total: 262,206

TEAM Training at Bronco Stadium at Mile High is by Aramark, Denver Broncos, Argus Event Staffing, Colorado Rockies, Stadium Management Group, and Universal Education Supporters. 

Sports Authority Field at Mile High and the Denver Broncos are committed to creating a safe, comfortable and enjoyable experience for all fans, both in the stadium and in the parking lot. Therefore, a Fan Code of Conduct exists for all guests.The following behaviors will not be tolerated at Sports Authority Field at Mile High:

  • Behavior that is unruly, disruptive or illegal in nature.
  • Intoxication or other signs of alcohol or substance impairment that results in irresponsible behavior.
  • Foul, obscene, offensive or abusive language, gestures or actions.
  • Interfering with the progress of the game or throwing any object onto the field or in the stadium premises.
  • Verbal or physical harassment of opposing team fans.
  • Smoking, except in designated areas.
  • Fighting.
  • Indecent exposure or the wearing of obscene or indecent clothing.
  • Conduct that endangers spectators or participants.
  • Ethnic intimidation.

Event patrons are responsible for their conduct as well as the conduct of their guests and/or persons occupying their seats. Event patrons and guests who violate these provisions will be subject to ejection without refund, potential loss of ticket privileges for future games, and possible revocation of their season ticket account.

Prior to entering stadium gates, all patrons will be subject to screening, including pat downs, and inspection of all bags and other items carried in. Please refer to www.SportsAuthorityFieldatMileHigh.com for the most detailed information.