The Dallas Cowboys promote responsible drinking and positive fan behavior at AT&T Stadium. The Cowboys alcohol management plan ensures that fans have a safe and fun experience.
- Legends Hospitality
- Stadium People
- Miller Lite
- Jack Daniel’s
- MADD
- TEAM Coalition
Alcohol Service Policies: |
Age to Check ID: | 30 and younger | |
Max Alcohol Drinks: | 2/person/ possession | |
Maximum Cup Size: | 16 oz | |
Bottles: | Sold with caps off | |
Liquor Sold: | Clubs & Suites | |
Cut-off Policies: |
Concession Stands: | End of 3rd Quarter | |
Hawkers: | End of 3rd Quarter | |
Clubs/Suites/400 Level Bars/Plazas: | 1 Hour After Game Ends | |
Night Games: | Same as Day Games | |
Tailgating Policies: |
Time Lots Open: | 4 Hours before Kick-off | |
All guests wishing to tailgate must observe the following guidelines. These guidelines have been developed to provide a fair, reasonable and safe tailgating experience for guests. Failure to follow these guidelines may result in the loss of tailgating privileges and ejection from the parking lot.
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Prohibited Items/Activities: |
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Guest Text Messaging System: |
The Guest Text Messaging Service is available to all guests at AT&T Stadium. Guests may call for assistance during an event by sending a text message to 69050 from their cell phone. Open a blank text message and address the message to 69050. Type the word STAR followed by a space and the issues (question, comment, concern, etc.) and location. The word STAR is not case sensitive, but the body of the text message must start with this keyword and there must be a blank space after the keyword. Text messages can be up to 160 characters in length. The text message is received by a stadium representative and the appropriate assistance is dispatched. If necessary, the stadium representative may have a dialogue with the guest through the exchange of text messages. By using the text messaging service, guests are able to report issues and concerns, ask for information and call for assistance in a fast, easy and convenient way. For any further questions regarding the Guest Text Messaging Service, please contact the Guest Services Hotline at (817) 892-4161. Standard texting rates apply. |
Text Number: | Text “STAR” + Message to 69050 | |
Hotline Number: | 817-892-4161 |
TEAM Training is conducted at AT&T Stadium by the Dallas Cowboys and Stadium People.
There are 8 locations of the Miller Lite designated driver program at AT&T Stadium. Fans who pledge to be designated drivers receive a complimentary water and a chance to be selected as the Designated Driver for the Game. Designated Drivers for the Game are recognized on the stadium video board and receive a prize. |
2018 Cowboys Total: | 2,145 | 2018 League Total: | 265,940 |
AT&T Stadium Management is committed to creating a safe, comfortable and enjoyable experience for our guests. Our staff will proactively support an environment free from the following behaviors:
- Abusive, foul or disruptive language and obscene gestures.
- Intoxication or other signs of impairment related to alcohol consumption.
- Fighting, taunting or threatening remarks or gestures.
- Sitting in a location other than the guest’s ticketed seat.
- Displays of affection not appropriate in a public setting.
- Obscene or indecent clothing.
- Any disruption to the progress of the event by the guest’s actions, i.e. prolonged standing (standing when other fans in the section are seated).
Continuing inappropriate behavior may result in the guest having his/her tickets revoked, being ejected from the stadium or arrested by police. All Season Ticket Holders are responsible for their conduct as well as the conduct of their guests and/or persons using their tickets.
Guests are encouraged to report issues and concerns to a nearby event staff member, calling the Guests Services hotline at (817) 892-4161 or using our Guest Text Messaging Service by texting to 69050, type the word STAR followed by a space and your message.